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Educational guide | |||||||||||||||||||||||||||||||||||||||
IDENTIFYING DATA | 2024_25 | |||||||||||||||||||||||||||||||||||||||
Subject | FUNDAMENTALS OF BUSINESS ADMINISTRATION | Code | 00708018 | |||||||||||||||||||||||||||||||||||||
Study programme |
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Descriptors | Credit. | Type | Year | Period | ||||||||||||||||||||||||||||||||||||
6 | Basic Training | Second | Second |
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Language |
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Prerequisites | ||||||||||||||||||||||||||||||||||||||||
Department | DIREC.Y ECONOMIA DE LA EMPRESA |
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Coordinador |
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gsang@unileon.es dalom@unileon.es |
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Lecturers |
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Web | http:// | |||||||||||||||||||||||||||||||||||||||
General description | Fundamentals of Business Administration aims to offer a theoretical and practical overview of what a firm is and to ensure that students understand its main characteristics, elements, functions and management strategies. | |||||||||||||||||||||||||||||||||||||||
Tribunales de Revisión |
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Competencias |
Code | |
A18153 | |
A18170 | |
B5635 | |
B5640 | |
B5643 | |
B5644 | |
B5645 | |
B5647 | |
C2 | CMECES2 That students know how to apply their knowledge to their work or vocation in a professional manner and possess the skills that are usually demonstrated through the development and defense of arguments and the resolution of problems within their area of study. |
C3 | CMECES3 That students have the ability to gather and interpret relevant data (normally within their area of study) to make judgments that include reflection on relevant issues of a social, scientific or ethical nature. |
C4 | CMECES4 That students can transmit information, ideas, problems and solutions to both a specialised and non-specialised audience |
C5 | CMECES5 That students have developed those learning skills necessary to undertake further studies with a high degree of autonomy |
Learning aims |
Competences | |||
Perform analysis and propose solutions to problems of management and organization of companies and some of their functional areas. | A18153 A18170 |
B5640 |
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Develop critical thinking applied to the collection, analysis, interpretation, synthesis and transmission of information | B5635 B5643 B5644 |
C2 C3 C5 |
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Oral and writing ability to communicate and argument different ideas | B5645 B5647 |
C4 |
Contents |
Topic | Sub-topic |
CONCEPTS ABOUT BUSINESS ADMINISTRATION | Topic 1. THE COMPANY AND THE ENTREPRENEUR. Concept of the company, elements and functions. The figure of the entrepreneur. Types of companies. The business environment. Theories about the company. The company as a system. Topic 2. THE COMPANY'S OBJECTIVES. Classical conception of the objectives of the company. Management and objectives. The Theory of the Organization. Value creation as an objective. Social responsibility, ethics and reputation of the company. Topic 3. DEVELOPMENT AND GROWTH OF THE COMPANY. Decisions of location and size of the company. The business development process and its modalities. The internationalization process. |
FUNTIONAL AREAS | Topic 1. MANAGEMENT The business management process. Decisions and their types. Decision-making processes. Management levels. Management roles. Topic 2. PRODUCTION SYSTEM. The production function. Types of production systems. Production planning tools. Efficiency control. Topic 3. MARKETING SYSTEM The marketing activity. Product, distribution, price and communication strategies. Topic 4. FINANCIAL SYSTEM The financial function of the company. The financial environment. The financing decision. The investment decision. Criteria for the valuation of investment projects. |
Planning |
Methodologies :: Tests | |||||||||
Class hours | Hours outside the classroom | Total hours | |||||||
Problem solving, classroom exercises | 15 | 25 | 40 | ||||||
Case study | 15 | 25 | 40 | ||||||
Tutorship of group | 2 | 0 | 2 | ||||||
Personal tuition | 0 | 1.5 | 1.5 | ||||||
Lecture | 25 | 22 | 47 | ||||||
Mixed tests | 3 | 16.5 | 19.5 | ||||||
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students. |
Methodologies |
Description | |
Problem solving, classroom exercises | For the resolution of problems the student will work individually. The teacher will make available to the students, in advance, the necessary material to work in these classes. Depending on the evolution of the course and the number of students enrolled, the teacher may consider it convenient to collect some of these exercises as a continuous evaluation test. |
Case study | Students must work on case studies provided by the lecturer regarding each theme. It will be considered the quality, accuracy, justification of ideas and originality of each work. These activities will be developed in groups (the number of participants will depend on the total number of students). It is compulsory to read the case before attending the class sesion. Some cases could be orally presented. |
Tutorship of group | Attendance to these tutorials will be compulsory and will be aimed at monitoring the student's work and resolving doubts about the theoretical and practical contents of the course. The groups for these tutorials will not exceed 25 students (although this figure may vary depending on the number of students finally enrolled). The schedule will be determined by the professor according to the course. These tutorials can also be used for oral presentations of cases. |
Personal tuition | These will be virtual tutorials that will be carried out through e-mail. Doubts raised by students on issues related to the subject will be resolved. They will be of individual character and the schedule will be determined by the professor. |
Lecture | The theoretical contents of the course will be presented and developed in the classroom by the professor through participative lectures in which the active involvement of the students is encouraged. For its adequate follow-up, the students will have at their disposal the list of the basic and complementary bibliography that the professor will inform them in the first session with them. Likewise, the development of these classes will be supported by the use of slides by the teacher and for some specific sections notes will be provided. |
Personalized attention |
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Assessment |
Description | Qualification | ||
Problem solving, classroom exercises | The grade obtained in the set of tests related to practical contents (problems/exercises, cases and exams) will represent 45% of the student's final grade. | 45% | |
Case study | The grade obtained in the set of tests related to practical contents (problems/exercises, cases and exams) will represent 45% of the student's final grade. | 45% |
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Tutorship of group | 5% of the student's final grade. | 5% | |
Mixed tests | Theoretical contents will represent 50% of the student's final grade. | 50% | |
Other comments and second call | |||
The final grade will be calculated taking into account that 45% corresponds to all the practical activities, 5% to the continuous evaluation and 50% to the written tests on the theoretical contents. To pass the subject it is necessary to obtain an average score of 5 points throughout the course (notes of partial written tests plus all activities carried out in the classroom that make up the continuous evaluation). To pass the subject, it will be necessary to obtain, at least, an average score of 4 points in the two theoretical tests. Those students who have not reached a final grade of the 5-points must submit to the corresponding call (second call or call for December) in which all the theoretical content and exercises will be evaluated. The maximum score in the second call is 8 points, since the practical cases carried out during the course will no longer be taken into account. In the December call, the grade is calculated on a maximum of 10 points. The student who does not participate in one activity (exercises / problems, cases or partial written tests) will have a score of zero and this score will be taken into account for the calculation of the average grade. In this regard, once the date of a partial written test is fixed, it will be unmovable and the student who does not attend will obtain a grade of zero in it. These and other more concrete aspects of the evaluation process will be explained by the teacher in the classroom during the first session with the students. During the development of the tests will not be allowed to handle any material except calculator or other material that has been previously indicated by the teacher that can be used. The possession and use of mobile and/or electronic devices during the tests is strictly forbidden. The simple possession of such devices as well as notes, books, folders or various unauthorized materials during the evaluation tests, will result in the immediate withdrawal of the exam, expulsion from the same and its qualification as suspense, communicating the incident to the Academic Authority of the Center to perform the actions provided in the Guidelines for Action in Cases of Plagiarism, Copying or Fraud in Exams or Evaluation Tests, approved by the Standing Committee of the Governing Council of January 29, 2015. |
Sources of information |
Access to Recommended Bibliography in the Catalog ULE |
Basic |
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Bibliography (Theory): · BUENO CAMPOS, E. (2022): Introducción a la organización de empresas. Centros de Estudios Financieros. Madrid. · CASTILLO, A.M. (Coord.) (2006): Introducción a la Economía y Administración de Empresas. Pirámide. Madrid. · FUENTES FUENTES, M. M. y CORDÓN POZO, E. (2021) Fundamentos de Dirección y Administración de Empresas. Pirámide. Madrid. 3º Edición. · GALIANA LLASAR, P. y GALLARDO GALLARDO, E. (2016). ¿Cómo entender el funcionamiento de una empresa? Editorial UOC. · GARCÍA-TENORIO, J. (Coord.) (2006): Organización y Dirección de Empresas. Thomson. Madrid. · GUTIÉRREZ ARAGÓN, O. (2016): Fundamentos de Administración de Empresas. Pirámide. Madrid. 2ª Edición. · IBORRA, M; DASÍ, A.; DOLZ, C. y FERRER, C. (2007): Fundamentos de Dirección de Empresas. Thomson Paraninfo. Madrid. · NAVAS LÓPEZ, J. E. y GUERRAS MARTÍN, L. A. (2016) Fundamentos de dirección estratégica de la empresa. Aranzadi. Cizur Menor Navarra. 2ª Edición. · VÁZQUEZ SUÁREZ, L.; SÁNCHEZ GÓMEZ, R. y CALDERÓN MONGE, E. (2020): Introducción a la gestión de empresas. Pirámide. Madrid. Bibliography (Practice, exercises and cases)· BARROSO, C.; CASILLAS, J.C. y Otros (2007): Problemas de la Empresa. Ed. Pirámide. · BUENO HERNÁNDEZ, Y. (2015). Fundamentos de administración de empresas: ejercicios prácticos. Editorial Universidad Autónoma de Madrid. · CASTILLO CLAVERO, A. M.; ABAD GUERRERO, I. M. y RASTROLLO HORRILLO, M. A. (2007). Casos Prácticos de Administración y Dirección de Empresas. Pira?mide. · CORTEJOSO LINO, M. (2023). Casos de aplicación de fundamentos de gestión empresarial. Pirámide. · GUERRAS MARTÍN, L. A.; NAVAS LÓPEZ, J. E. y ÁLVAREZ SUESCUN, E. (2020): Casos de dirección estratégica de la empresa. Cívitas-Thomson Reuters. Cizur Menor Navarra. 6ª Edición. · GUTIÉRREZ ARAGÓN, O. (2016): Fundamentos de Administración de Empresas. Pirámide. Madrid. 2ª Edición · LUQUE, M.A.; BUENO, Y. y SANTOS, B. (2001): Curso Práctico de Economía de la Empresa. Pirámide. Madrid. · MARTÍN PEÑA, M.L. (Coord.) (2003): Dirección de la Producción: Problemas y Ejercicios resueltos. Ed. Prentice-Hall. · PÉREZ GOROSTEGUI, E. (2005): Prácticas de Administración de Empresas. Pirámide. Madrid. · Cases publisehd by Harvard Business School (http://www.hbs.edu/). . |
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Complementary |
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COMPLEMENTARY REFERENCES: BUENO CAMPOS, E. (2005): Curso Básico de Economía de la Empresa. Un enfoque de Organización. Pirámide. Madrid. 4ª ed. BUENO CAMPOS, E. (2007): Organización de empresas. Estructura, Procesos y Modelos. Pirámide. Madrid. 2ª ed. CASTILLO, A.M. (Coord.) (2006): Introducción a la Economía y Administración de Empresas. Pirámide. Madrid. GARCÍA DEL JUNCO, J. y CASANUEVA ROCHA, C. (Coords.) (2006): Fundamentos de Gestión Empresarial. Pirámide. Madrid. 2ªed. PÉREZ GOROSTEGUI, E. (2002): Economía de la Empresa (Introducción). Centro de estudios Ramón Areces. Madrid. ACADEMIC JOURNALS:Universia Business Review (http://ubr.universia.net) Harvard Deusto Business Review (http://www2.e-deusto.com/cdrevistasw/hdbr.htm) Emprendedores (http://emprendedores.es) Actualidad Económica (http://www.actualidadeconomica.com) Alta Dirección (http://altadireccion.es) ELECTRONIC RESOURCES: University of León web: www.unileon.es Web tool to support virtual teaching at the University of León: Moodle Press websites: www.prensaescrita.com; www.expansion.com; www.cincodias.com Companies websites: www.invertia.es Institutional websites: www.icex.es; www.circe.es; www.mityc.es Search engine: www.google.es |
Recommendations |
Other comments | |
Inappropriate behavior in the classroom will be taken into account with negative character in the final grade of the course, being the teacher who determines the severity of the same and the corresponding penalty. Note: Both the program and the evaluation and grading systems may be subject to modifications, of which the students will be notified sufficiently in advance through the usual means. Additionally, the evaluation and grading systems may be subject to exceptional situations that will be properly assessed by the teacher. |