Educational guide
IDENTIFYING DATA							2018_19
Subject	ENGLISH FOR MARKETING					Code	00511008
Study programme	G.MARKETING E INVESTIGACIóN DE MERCADOS
Descriptors	Credit.	Type	Year	Period
	6	Basic Training	First	Second
Language	Ingles
Prerequisites
Department	FILOLOGIA MODERNA
Coordinador	RODRÍGUEZ DE LERA , JUAN RAMÓN				E-mail	jrrodl@unileon.es jjlanf@unileon.es
Lecturers	LANERO FERNÁNDEZ , JUAN JOSÉ RODRÍGUEZ DE LERA , JUAN RAMÓN
Web	http://
General description
Tribunales de Revisión	Tribunal titular Cargo Departamento Profesor Presidente FILOLOGIA MODERNA CHAMOSA GONZALEZ , JOSE LUIS Secretario FILOLOGIA MODERNA MARTIN JUNQUERA , IMELDA Vocal FILOLOGIA MODERNA DIAZ MARTINEZ , MARIO Tribunal suplente Cargo Departamento Profesor Presidente FILOLOGIA MODERNA MORENO FERNANDEZ , ANA ISABEL Secretario FILOLOGIA MODERNA RAMON GARCIA , NOELIA Vocal FILOLOGIA MODERNA O,DOWD , ROBERT ALEXANDER

Competencias

Code
A16274
B5103
B5112
C4

Learning aims

	Competences
	A16274	B5103 B5112	C4
	A16274	B5103 B5112	C4

Contents

Topic	Sub-topic

Planning

Methodologies  ::  Tests
	Class hours	Hours outside the classroom	Total hours
	40	40	80
	10	30	40
	0	20	20
Lecture	0	0	0
Mixed tests	4	0	4
	6	0	6
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies

Methodologies   ::  

	Description
Lecture

Personalized attention

Lecture

Description

Assessment

	Description	Qualification
Mixed tests		5% 20% 5% 20%
		20%
Other comments and second call

Sources of information

Access to Recommended Bibliography in the Catalog ULE

Basic	Trappe, T. & G. Tullis, Intelligent Business, Pearson Longman, 2005
Complementary	Brook-Hart, G., Business Benchmark, Cambridge University Press, 2006 Comfort, J. & n. Brieger, Business Management English. Marketing, Prentice Hall International, 1992 Robinson, N., Cambridge English for Marketing, Cambridge University Press, Professional English, 2010 Sweeney, S. , English for Business Communication, Cambridge University Press, 1997 Strutt, P., Market Leader. Business Grammar and Usage, Longman, 2000 Farrall, C. & Lindsley, M., Professional English in Use: Marketing, Cambridge University Press, 2008

Recommendations