Educational guide | ||||||||||||||||||||||||||||||||||||||||
IDENTIFYING DATA | 2023_24 | |||||||||||||||||||||||||||||||||||||||
Subject | ENGLISH FOR MARKETING | Code | 00511008 | |||||||||||||||||||||||||||||||||||||
Study programme |
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Descriptors | Credit. | Type | Year | Period | ||||||||||||||||||||||||||||||||||||
6 | Basic Training | First | Second |
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Language |
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Prerequisites | ||||||||||||||||||||||||||||||||||||||||
Department | FILOLOGIA MODERNA |
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Coordinador |
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jrrodl@unileon.es jjlanf@unileon.es |
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Lecturers |
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Web | http:// | |||||||||||||||||||||||||||||||||||||||
General description | ||||||||||||||||||||||||||||||||||||||||
Tribunales de Revisión |
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Competencias |
Code | |
A16274 | |
B5103 | |
B5112 | |
C4 | CMECES4 That students can transmit information, ideas, problems and solutions to both a specialised and non-specialised audience |
Learning aims |
Competences | |||
A16274 |
B5103 B5112 |
C4 |
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A16274 |
B5103 B5112 |
C4 |
Contents |
Topic | Sub-topic |
Planning |
Methodologies :: Tests | |||||||||
Class hours | Hours outside the classroom | Total hours | |||||||
40 | 40 | 80 | |||||||
10 | 30 | 40 | |||||||
0 | 20 | 20 | |||||||
Lecture | 0 | 0 | 0 | ||||||
Mixed tests | 4 | 0 | 4 | ||||||
6 | 0 | 6 | |||||||
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students. |
Methodologies |
Description | |
Lecture |
Personalized attention |
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Assessment |
Description | Qualification | ||
Mixed tests | 65% |
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25% | |||
Other comments and second call | |||
Sources of information |
Access to Recommended Bibliography in the Catalog ULE |
Basic |
Whitby, N., Business Benchmark Pre-intermediate to Intermediate, Cambridge English, 2013 |
Complementary |
Brook-Hart, G., Business Benchmark, Cambridge University Press, 2006 Comfort, J. & n. Brieger, Business Management English. Marketing, Prentice Hall International, 1992 Robinson, N., Cambridge English for Marketing, Cambridge University Press, Professional English, 2010 Sweeney, S. , English for Business Communication, Cambridge University Press, 1997 Strutt, P., Market Leader. Business Grammar and Usage, Longman, 2000 Farrall, C. & Lindsley, M., Professional English in Use: Marketing, Cambridge University Press, 2008 |
Recommendations |