Educational guide
IDENTIFYING DATA							2017_18
Subject	COMMERCIAL DISTRIBUTION MARKETING					Code	00511027
Study programme	G.MARKETING E INVESTIGACIóN DE MERCADOS
Descriptors	Credit.	Type	Year	Period
	6	Compulsory	Third	Second
Language	Castellano
Prerequisites
Department	DIREC.Y ECONOMIA DE LA EMPRESA
Coordinador	MUÑIZ MARTÍNEZ , NORBERTO				E-mail	nmunm@unileon.es mfcerb@unileon.es
Lecturers	CERVANTES BLANCO , MIGUEL FRANCISCO MUÑIZ MARTÍNEZ , NORBERTO
Web	http://
General description
Tribunales de Revisión	Tribunal titular Cargo Departamento Profesor Presidente DIREC.Y ECONOMIA DE LA EMPRESA SULE ALONSO , MARIA ARANZAZU Secretario DIREC.Y ECONOMIA DE LA EMPRESA LLAMAS ALONSO , MARíA ROSA Vocal DIREC.Y ECONOMIA DE LA EMPRESA RODRIGUEZ SANTOS , MARIA DEL CARMEN Tribunal suplente Cargo Departamento Profesor Presidente DIREC.Y ECONOMIA DE LA EMPRESA VAZQUEZ BURGUETE , JOSE LUIS Secretario DIREC.Y ECONOMIA DE LA EMPRESA GUTIERREZ RODRIGUEZ , PABLO Vocal DIREC.Y ECONOMIA DE LA EMPRESA GONZALEZ FERNANDEZ , ANA MARIA

Competencias

Code
A16274
A16277
B5091
B5099
B5100
B5105
B5107
C5

Learning aims

	Competences
	A16274 A16277	B5091 B5099 B5100 B5105 B5107	C5
	A16274 A16277	B5100	C5

Contents

Topic	Sub-topic

Planning

Methodologies  ::  Tests
	Class hours	Hours outside the classroom	Total hours
	40	40	80
	10	30	40
	0	20	20
Lecture	0	0	0
Extended-answer tests	4	0	4
	6	0	6
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies

Methodologies   ::  

	Description
Lecture

Personalized attention

Lecture

Description

Assessment

	Description	Qualification
Extended-answer tests		60%
		40%
Other comments and second call

Sources of information

Access to Recommended Bibliography in the Catalog ULE

Basic
Complementary

Recommendations

Subjects that it is recommended to have taken before

PRINCIPLES OF MARKETING / 00511002 PRINCIPLES OF BUSINESS ADMINISTRATION / 00511005