Educational guide
IDENTIFYING DATA 2017_18
Subject INNOVATION AND KNOWLEDGE MANAGEMENT Code 01728216
Study programme
M.EUROPEO UNIVERSITARIO EN DIR. DE EMPRESAS
Descriptors Credit. Type Year Period
5 Compulsory Second Second
Language
Ingles
Prerequisites
Department DIREC.Y ECONOMIA DE LA EMPRESA
Coordinador
SÁNCHEZ GONZÁLEZ , GLORIA
E-mail gsang@unileon.es
mcrodsa@unileon.es
Lecturers
RODRÍGUEZ SANTOS , MARÍA CARMEN
SÁNCHEZ GONZÁLEZ , GLORIA
Web http://
General description
Tribunales de Revisión
Tribunal titular
Cargo Departamento Profesor
Presidente DIREC.Y ECONOMIA DE LA EMPRESA GONZALEZ ALVAREZ , NURIA
Secretario DIREC.Y ECONOMIA DE LA EMPRESA FERNANDEZ GAGO , ROBERTO
Vocal DIREC.Y ECONOMIA DE LA EMPRESA MIGUEL DAVILA , JOSE ANGEL
Tribunal suplente
Cargo Departamento Profesor
Presidente DIREC.Y ECONOMIA DE LA EMPRESA MARTINEZ CAMPILLO , ALMUDENA
Secretario DIREC.Y ECONOMIA DE LA EMPRESA CABEZA GARCIA , LAURA
Vocal DIREC.Y ECONOMIA DE LA EMPRESA GARCíA RAMOS , CONSTANTINO

Competencies
Type A Code Competences Specific
Type B Code Competences Transversal
Type C Code Competences Nuclear

Learning aims
Competences
Understand innovation and knowledge creation processes
Articulate innovation management strategies
Organize innovation processes

Contents
Topic Sub-topic
SOURCES OF INNOVATION - SOURCES OF INNOVATION: CREATIVITY

- SOURCES OF INNOVATION: COOPERATION WITH USERS, SUPPLIERS, COMPETITORS, ETC.
INNOVATION STRATEGIES AND DECISIONS - COLLABORATION STRATEGIES

- TYPES AND PATTERNS OF INNOVATION

- STANDARDS BATTLES AND DESIGN DOMINANCE

- TIMING OF ENTRY

- DEFINING OF ORGANIZATION’S STRATEGIC DIRECTION

- PROTECTING INNOVATION
ORGANIZATION AND MANGEMENT OF INNOVATION
- ORGANIZATION FOR INNOVATION AND MANAGING NEW PRODUCT DEVELOPMENT

- MANAGING THE NEW PRODUCT DEVELOPMENT TEAM

Planning
Methodologies  ::  Tests
  Class hours Hours outside the classroom Total hours
Case study 10 15 25
 
Debates 10 15 25
Field work/trips 4 1 5
Assignments 10 18 28
Personal tuition 0 2 2
 
Lecture 20 20 40
 
 
(*)The information in the planning table is for guidance only and does not take into account the heterogeneity of the students.

Methodologies
Methodologies   ::  
  Description
Case study Students must work on case studies provided by the lecturers regarding each theme. It will be considered the quality, accuracy, justification of ideas and originality of each work. These activities will be developed in groups (the number of participants will depend on the total number of students)
Debates Individual argumentation and advocacy of ideas addressing the different topics under study.
Field work/trips Outodoor training.
Assignments Different kind of activities (innovation methodologies, team projects, reflection paper, etc.)
Personal tuition Virtual tutoring through e-mail. The lecturers will solve the doubts of the students regarding the different subjects. They are individual and the timetable will be fixed by the lecturers.
Lecture The theoretical content will be presented and developed in the classroom by the lecturers through magistral lectures, promoting the active participation of students. In order to follow these sessions, the slides of each presentation will be provided to the students. They also can use the recommended bibliographical references given in this guide. The order of the themes could vary according to the lecturers schedule.

Personalized attention
 
Personal tuition
Description
Virtual tutoring through e-mail. The lecturers will solve the doubts of the students regarding the different subjects. They are individual and the timetable will be fixed by the lecturers.

Assessment
  Description Qualification
Lecture Tests regarding the main concepts and innovation methodologies explained during lectures, debates. 30%
Case study Activities, discussions, case studies, team project, outdoor training and reflection paper 60%
Debates Activities, discussions, case studies, team project, outdoor training and reflection paper 60%
Field work/trips Activities, discussions, case studies, team project, outdoor training and reflection paper 60%
Assignments Activities, discussions, case studies, team project, outdoor training and reflection paper 60%
Others The lecturer will take notes in regard to students’ attendance and participation during the classes
 
Other comments and second call


Sources of information
Access to Recommended Bibliography in the Catalog ULE

Basic , , ,
ALEXANDER OSTERWALDER, YVES PIGNEUR, Business Model Generation, Wiley, 2010 (1st edition)
Harvard Business School, Harvard Business School Cases, ,
Tidd, J. and Bessant, J. , Managing Innovation: Integrating Technological, Market and Organizational Change, Wiley, 2009 (4th edition)
Schilling, MA , Strategic Management of Technological Innovation, McGraw Hill, 2008 (2nd edition)

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